Color Marketing Group Announces New Color Trends for Spring/Summer 2008 It All Starts with White!

Alexandria, VA /March 2008 -- Color Marketing Group, the leading international organization of color design professionals, has been predicting the next color trends for more than 40 years.  And this spring, according to CMG, everything flows from the light: think white, white, white!
"CMG analyzes all of the factors that influence us – politics, lifestyle trends, fashion, the environment – to predict what colors we’ll crave next," said Jaime Stephens, executive director of CMG.  "This spring and summer, the global passion for environmentalism bursts into a positive blaze of light -- the full spectrum of light: white!  You’ll see it everywhere. This season’s hottest colors look new and right against white."  CMG’s predictions for spring/summer 2008 include:

  • Whites! – Flat opaque or shimmery and shiny, crispy cotton or patent leather, transparent, translucent – brightest whites are the background for everything this spring and summer. 
  • Big Bold Prints – From fashion to home furnishings, prints are black-on-white or deep-dark-blue-on-white, or even brown-on-white, often in bold ‘60s patterns. Sometimes a hit of hot yellow is added in.
  • The Return of Flower Power – Huge splashy floral prints in fashions, on furniture, on walls, on tabletop. Their roots may be in the ‘30s, but these florals are bolder and brighter and more "over the top" for the 21st century.
  • Green is Browner – Our love affair with the environment keeps green center stage, but botanical greens of last year have given way to a browner, earthier green this spring.
  • Hot Ethnic Accents – Bright yellows, turquoises, and magentas (think India, China, Indonesia, South America) are still the hot accent colors.
  • Berry Berry Pink – More pink is coming this summer, but it’s a bluer pink -- like the cool raspberry color of summery Italian ices.

Color Marketing Group forecasts color trends up to three years into the future for its members, many of whom must plan ahead for product, space and materials introductions. For more information: www.colormarketing.org
Images w/captions are available to members of the press upon request. Contact Amy Larrabee at 703.647.4728 / alarrabee@colormarketing.org.