Generation Silver explores how longer lives and shifting global demographics are influencing color, materials, products, environments, and inclusive design.

In this international roundtable, Color Marketing Group® and NIFT VisioNxt bring together global perspectives on the needs, expectations, and design opportunities connected to aging populations.

The discussion considers how color, contrast, lighting, texture, accessibility, and material choices can support safer, more intuitive, and more inclusive experiences across products and spaces.

Generation Silver looks at longevity not only as a demographic shift, but as an important force shaping the future of design and human experience.